We Keep Your Data Safe
We at Technology Nexus Secured Business Solutions AB (subsequently referred to as “Nexus”) are committed to protecting your privacy. We appreciate your interest in our products and services and we want you to feel safe when browsing our websites. Therefore, compliance with the provisions of the General Data Protection Regulation (GDPR) and other data protection laws is for us a matter of course. Nexus is data controller of the processing of personal data on our Websites and we have implemented technical and organizational measures to ensure that the provisions of data protection are applied both by us and by our external service providers.
This refers to any information that you voluntarily submit to us and that identifies you personally, including contact information, such as your name, e-mail address, company name, address, phone number, and other information about yourself or your business, but also navigational data such as your IP-address and web browser. Personal data can also include information about you that is available on the internet, such as from Facebook, LinkedIn, Twitter, Xing, YouTube, Vimeo and Google, or publicly available information that we acquire from service providers. We never handle sensitive data on our websites
You are free to explore the Websites without providing any information about yourself. We will ask you for personal data only when we need it to deliver the service you are asking us for. If we are asking you for additional information that we don’t need to deliver the requested service, then this information is always voluntary.
In order to improve your use of our website, we store and process navigational data such as your IP address, the browser you are using and the names of the pages you are visiting.
Grounds For Use of Personal Data
For the purpose of process your orders we process your personal data in order to fulfil our contract with you (Art. 6 (1) (b) GDPR).
Should you send us questions via the contact form, we will collect your Personal data entered on the form, including the contact details you provide, to answer your question and any follow-up questions. We will process your Personal data for our legitimate interest of administration and customer service (Art. 6 (1) (f) GDPR). We do not share this information without your permission.We will retain Personal data you provide on the contact form until you request its deletion or the purpose for its storage no longer pertains (e.g. after fulfilling your request). Any mandatory statutory provisions, especially those regarding mandatory data retention periods, remain unaffected by this provision.
We also process your personal data for our legitimate interest, in accordance with Art. 6 (1) (f) GDPR, of maintaining and improving our customer relationship, meaning sending you information by post, email, or other means, which we think may be of interest to you.
We will also process your navigational data, through cookie technology, for the legitimate interest of evaluating, developing and improving your browsing experience by personalizing the Websites (Art. 6 (1) (f) GDPR). We also process navigational data through a technology called clear gifs, or web beacons/web bugs, for the purpose of customizing relevant content on our website and in our marketing emails. Before initiating services of this kind, so called “profiling”, we always ensure that you have received information and given your explicit consent to this (in accordance with Art. 6 (1) (a) GDPR). You can always withdraw your consent, whereupon this processing will stop. To learn more about our processing of your navigational data, please read the paragraph “Navigational Data “below.
At all times when we process personal data based on our legitimate interest, we have prior to commencing the processing made a balancing of interests. Only when such balancing of interests results in our conclusion that our interests are motivated and does not constitute any unproportionate intrusion on you right to privacy, we will process such personal data. We always limit the amount of processed personal data to such personal data that are necessary for the herein stated purposes. Of course, we will always respect your choice if you do not wish us to use your personal data to support our customer relationship (especially for direct marketing purposes). In this case, please opt out of our marketing email conversation by clicking the “unsubscribe” link in the bottom of any email that you receive from us. Please read the paragraph “Your Rights” further down below.
We will never sell your personal data to third parties or capitalize on them in any other way.
Data transmitted when entering into a contract with us
We transmit Personal data to third parties only to the extent required to fulfill the terms of your contract, for example, to companies entrusted to deliver goods to your location or banks entrusted to process your payments. Your data will not be transmitted for any other purpose unless you have given your express permission to do so. Your data will not be disclosed to third parties for advertising purposes without your express consent.
The basis for this processing of Personal data is Art. 6 (1) (b) GDPR, which allows the processing of Personal data to fulfill a contract or for measures preliminary to a contract.
Restricted Use of Personal Data for Specific Purposes
We will collect, process and use the personal data supplied by you only for the above stated purposes.
Personal data will only be collected and passed on to state institutions or authorities entitled to receive such information and within the framework of the relevant laws or where we have been obliged to do so by court order. Our employees as well as those of external service companies are obliged not to divulge any personal data and to act according to privacy protection legislation.
Retention of Personal Data
We retain personal data that you provide us as long as necessary for the above stated purposes and, when applicable, only for as long as you consent to it, or as needed to comply with our legal obligations, resolve disputes and/or enforce our agreements, and then we securely delete the personal data. We will delete this personal data from the servers at an earlier date if you so request, as described in “Your Rights” and “Opting Out and Unsubscribing” below. This is provided that there is no legal obligation to retain the personal data.
This refers to information about your computer and your visits to this website such as your IP address, geographical location, browser type, referral source, length of visit and pages viewed.
Use of Navigational Data
We use navigational data to operate and improve our Websites. We may also use navigational data alone or in combination with other personal data to provide you with personalized information about Nexus.
We use “cookies” to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a Web server. Cookies are not used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a Web server in the domain that issued the cookie to you. One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize pages on our Websites, or download a content offer, a cookie helps us to recall your specific information on subsequent visits. When you return to the same Website, the information you previously provided can be retrieved, so you can easily use the customized features – for example, you will not need to fill out as many form fields when you want to download something else.
You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. Please refer to the instructions of your browser provider to learn how to edit your settings. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Nexus Websites you visit. Nexus keeps track of the Websites and pages you visit within Nexus, in order to determine what portion of the Nexus Website is the most popular or most used. This data is used to deliver customized content within the Nexus Website to customers whose behavior indicates that they are interested in a particular subject area.
This website uses Google Analytics, a web analytics service. It is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
Google Analytics cookies are stored based on Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.
We have activated the IP anonymization feature on this website. Your IP address will be shortened by Google within the European Union or other parties to the Agreement on the European Economic Area prior to transmission to the United States. Only in exceptional cases is the full IP address sent to a Google server in the US and shortened there. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity, and to provide other services regarding website activity and Internet usage for the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with any other data held by Google.
Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google.
Google Analytics cookies are stored based on Art. 6 (1) (f) GDPR. Nexus has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.
Google Analytics Remarketing
Our websites use the features of Google Analytics Remarketing combined with the cross-device capabilities of Google AdWords and DoubleClick. This service is provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
This feature makes it possible to link target audiences for promotional marketing created with Google Analytics Remarketing to the cross-device capabilities of Google AdWords and Google DoubleClick. This allows advertising to be displayed based on your personal interests, identified based on your previous usage and surfing behavior on one device (e.g. your mobile phone), on other devices (such as a tablet or computer).
Once you have given your consent, Google will associate your web and app browsing history with your Google Account for this purpose. That way, any device that signs in to your Google Account can use the same personalized promotional messaging.
To support this feature, Google Analytics collects Google-authenticated IDs of users that are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad promotion.
You can permanently opt out of cross-device remarketing/targeting by turning off personalized advertising in your Google Account; follow this link: https://www.google.com/settings/ads/onweb/.
The aggregation of the data collected in your Google Account data is based solely on your consent, which you may give or withdraw from Google per Art. 6 (1) (a) GDPR. For data collection operations not merged into your Google Account (for example, because you do not have a Google Account or have objected to the merge), the collection of data is based on Art. 6 (1) (f) GDPR. Nexus has a legitimate interest in analyzing anonymous user behavior for promotional purposes.
Google AdWords and Google Conversion Tracking
This website uses Google AdWords. AdWords is an online advertising program from Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, United States (“Google”).
As part of Google AdWords, we use so-called conversion tracking. When you click on an ad served by Google, a conversion tracking cookie is set. Cookies are small text files that your internet browser stores on your computer. These cookies expire after 30 days and are not used for personal identification of the user. Should the user visit certain pages of the website and the cookie has not yet expired, Google and the website can tell that the user clicked on the ad and proceeded to that page.
Each Google AdWords advertiser has a different cookie. Thus, cookies cannot be tracked using the website of an AdWords advertiser. The information obtained using the conversion cookie is used to create conversion statistics for the AdWords advertisers who have opted for conversion tracking. Nexus is told the total number of users who clicked on their ad and were redirected to a conversion tracking tag page. However, advertisers do not obtain any information that can be used to personally identify users. If you do not want to participate in tracking, you can opt-out of this by easily disabling the Google Conversion Tracking cookie by changing your browser settings. In doing so, you will not be included in the conversion tracking statistics.
Conversion cookies are stored based on Art. 6 (1) (f) GDPR. Nexus has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.
This site uses the Google Maps map service via an API. It is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
To use Google Maps, it is necessary to save your IP address. This information is generally transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.
The use of Google Maps is in the interest of making our website appealing and to facilitate the location of places specified by us on the website. This constitutes a justified interest pursuant to Art. 6 (1) (f) GDPR.
Further information about handling user data, can be found in the data protection declaration of Google at https://www.google.de/intl/de/policies/privacy
Clear Gifs (Web Beacons/Web Bugs)
We employ a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that help us better manage the Website by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on Web pages or in emails and are about the size of the period at the end of this sentence. We use clear gifs in our HTML-based emails to let us know which emails have been opened by recipients. This allows us to gauge the effectiveness of certain communications and the effectiveness of our marketing campaigns. We tie the information gathered by clear gifs in emails to our customers’ personal data. We will always ask for your consent for the processing of clear gifs and you can always withdraw your consent.
How We Use Data to Provide You with Relevant Content
We are using navigational data in combination with personal data to provide you with relevant content on our website and in our marketing emails which we think may be of interest to you. We want you to always receive relevant and valuable content from Nexus, which is why we carry out this so-called “profiling”, which allows us to select the right pieces of content for you.
Transparency is our highest priority – therefore we openly communicate our segmentation logic, which serves as the basis for our email marketing.
We segment our database in three steps:
- Step 1: Language
- Step 2: Industry
- Step 3: Stage on the customer journey
This translates into the following structure:
This means that in our marketing emails, you will receive content that’s matched to your language and industry, and that ideally answers the challenges you have in the buying phase you’re currently at.
To learn more about the customer journey and its three stages – awareness, consideration and purchase – we recommend you to read this 2 min read on the Hubspot Sales Blog. If you have more questions about our inbound marketing strategy, we invite you to contact us at firstname.lastname@example.org.
Transfer of Information to Third Countries
We have contracted the provider of CRM and Marketing Software HubSpot for storing and processing data belonging to our Sales and Marketing processes: HubSpot, Inc., 25 First Street, 2nd Floor, Cambridge, MA 02141 USA. Hubspot has taken adequate technical and organizational measures of security to protect their customers’ data..
Read more about data security at Hubspot:
- Hubspot Legal Pages: http://legal.hubspot.com/legal-stuff
- Data Processing Agreement: http://legal.hubspot.com/dpa
When transferring personal data outside of EU/EEA, we will always secure the same level of protection of your personal data as if processed within the EU/EEA. The protection of Personal data will be secured by entering into standard contractual clauses in accordance with GDPR, or in other way ensure that there is a legal basis for the transfer or processing in accordance with GDPR.
Information about Children
Persons below the age of 18 should not transmit personal data to us without the consent of their parents or legal guardians. If you believe that we have collected information about a child under 13, please contact us at email@example.com, so that we may delete the information.
Security of Your Personal Data
We have taken adequate technical and organizational measures of security in order to protect your data against wilful or haphazard manipulation, loss or destruction and to guard it from any non-authorized persons. All our employees and all those who are involved with data processing are bound by the GDPR, by other relevant laws, and by an undertaking to handle personal data confidentially. Our employees also receive regular training from our Data Protection Officer in this respect.
When personal data is collected on our website, the transfer is always encrypted (SSL) in order to prevent misuse of data by third parties. Our security measures are improved on an ongoing basis in accordance with the development of technical standards.
If you have any questions about the security of your personal data, you can contact us at firstname.lastname@example.org .
Social Media Functions
The content on our pages can be shared on other social networks like Facebook, Twitter, or LinkedIn. This website uses the AddToAny sharing plugin. This tool establishes direct contact between the networks and users only after users click on one of these buttons.
This tool does not automatically transfer user data to the operators of these platforms. If users are logged into one or more of the social networks, the Like, +1, and Share buttons for Facebook, Twitter, LinkedIn etc. will display an information window in which the user can edit the text before it is sent.
Reviewing, Correcting and Removing Your Personal Data
Upon request Nexus will provide you with information about whether we hold any of your personal Data. If you provide us with your personal data, you have the following rights with respect to that information:
- To review all personal data that we process of you
- To request that we correct any errors, outdated information, or omissions in user information that you have supplied to us
- To request that your user information not be used to contact you
- To request that your user information be removed from any emailing or other marketing communication list that we use
- To request that your user information be deleted from our records
- To opt out of being contacted by Nexus or third parties.
If you request, we will also assist you with the transmitting of your personal data to another data controller (so called “data portability”).
To exercise any of these rights, please contact us at email@example.com by mail to our Data Protection Officer (contact details see below). We will respond to your request to change, correct, or delete your information within a reasonable timeframe and notify you of the action we have taken.
We hope that questions regarding our processing of your personal data can be resolved effectively through communication between us. However, please be informed that you always have the right to file an objection with the competent supervisory authority in your jurisdiction, regarding our processing of your personal data.
Opting Out and Unsubscribing
You may unsubscribe from our marketing communications by clicking on the “unsubscribe” link located on the bottom of our e-mails, or by sending us email us at firstname.lastname@example.org, or by sending us postal mail to our Data Protection Officer (contact details see below). Customers cannot opt out of receiving transactional emails related to their account with us.
Questions, Suggestions, Complaints
If you have questions about this policy or you would like to make a suggestion or complaint, please contact our data protection officer (contact details below).
Who is responsible for the data collection on this website?
The party responsible for processing data on this website is:
Telefonvägen 26 126 26 Hägersten,
Telefon: +46 8 685 45 60
Telefax: +46 8 685 45 61
The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.
Data Protection Officer at Nexus
DATENSCHUTZ perfect GbR
76187 Karlsruhe, Germany
Phone: +49 721 5315879
Fax: +49 721 5315880